![]() With a starting point of one of your favorite colors, you can then experiment with accent colors until you have a palette that will represent your business properly. So, as you think about the logo you’ll design for your business, get personal, and consider using a shade that is one of your favorites. None of these logos are boring from a color choice perspective. ![]() Finally, Cake Hag also uses a light blue for the symbol in its logo, with brown serving as the accent. A soft baby blue is the main color featured in this logo, as well as a dark gray for an accent in the letters. For this logo, the company has used a pastel shade of pink along with using gray as an accent color. It’s no surprise that each of our three example businesses features a great color as part of their logo. You’ll want to pick fun, engaging colors that allow your business to quickly carve out an identity. If you are trying to establish a memorable design for your cake business, you shouldn’t go with drab, boring colors. Let’s take a look at three current cake businesses to see how they handled the logo design process. Think about the emotions you want them to feel, and then design a logo that immediately brings those emotions to mind. With the goal of creating happiness in mind, it’s a good idea to get started by designing a logo that conveys the sort of experience a customer can expect when dealing with your business. You will need to make money along the way, but this is the kind of business where the smiles you put on customers’ faces are almost as important as the cash you put in the bank. If you plan to open a cake business, your ultimate goal is to make people happy.
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